#11 - Guilherme Azevedo: Transforming Health Insurance and Primary Care with 'Alice'

Gui Azevedo is the co-founder of Alice, a revolutionary payvider healthcare system in Brazil. As both a payer and provider, Alice focuses on primary care and digital medicine with the goal of improving health outcomes while providing cost-efficient care.

Gui shares the history of the company, provides a comprehensive overview of health insurance in Brazil, and explains exactly how Alice works. As always, we have an interesting discussion on how this model can be used to improve population health.

Timestamps:

(00:00:00) Episode Introduction

(00:01:35) Introducing Alice

(00:04:25) Health Insurance System in Brazil

(00:11:22) Before Alice and Vision

(00:14:45) Digital Model and Billing

(00:19:20) History of Alice

(00:27:25) Primary Care and Digital App

(00:33:10) Getting First Members and Individual Plan

(00:41:07) Funding

(00:43:25) Building Trust

(00:47:06) Balancing Cost and Quality Care

(00:56:23) Referrals vs Direct Secondary Care

(00:59:14) Preventative Care and Promoting Population Health

(01:09:16) COVID

(01:12:46) Growth and Employer Based Insurance

(01:15:45) Reluctancy Against Innovation

(01:19:37) Future of Alice

(01:25:12) Outro

Linktree: linktr.ee/gustavofrancopod

Chapters

• 0:00 Episode Introduction
• 1:35 Introducing Alice
• 4:25 Health Insurance System in Brazil
• 11:22 Before Alice and Vision
• 14:45 Digital Model and Billing
• 19:20 History of Alice
• 27:25 Primary Care and Digital App
• 33:10 Getting First Members and Individual Plan
• 41:07 Funding
• 43:25 Building Trust
• 47:06 Balancing Cost Efficiency and Quality Care
• 56:23 Referrals vs Direct Secondary Care
• 59:14 Preventative Care and Promoting Population Health
• 1:09:16 COVID
• 1:12:46 Growth and Employer Based Insurance
• 1:15:45 Reluctancy Against Innovation
• 1:19:37 Future of Alice
• 1:25:12 Outro